I learned a valuable lesson today on the art of selling. As this came on a Sunday it's not surprising that it didn't come from my main job or from my side business, but rather from selling our house. …
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Screwing The Bartender
Today's post is a very simple thought that may very well lead you to the promised land of traction in your business. I somewhat jokingly call it "Screwing the Bartender". What the heck am I …
Preparing for a large Outbound Email Campaign
This post is really a soul searching activity. I have done a fair bit of outbound email work for PodcastMotor in the past month or so, and had great success at it each time. The magnitude of it …
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How to Get a 50% Response Rate on your Cold Emails
You've got to be kidding me, right? Nobody gets resonse rates like that, and certainly not ones that are positive. Well, think again. I recently used The Reacharound method …
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Why is email so important?
I love podcasting. I love listening to podcasts, I like making podcasts, and I like the business of making podcasts better for other people. It's an awesome content medium. But you know …
The Fear of Going All In
There is no doubt that specialization is the key to being successful, in any profession. Think about the people you go to every time you have a particular problem. Are they the ones that are "sort …